The Eagle has landed
Classic rock station KYZX (103.9 FM) re-launched itself this morning as KRXP "Colorado's Rock Experience."
Program director Jason Janc said the new format would incorporate more current music and bring in younger listeners.
"Classic rock is always evolving," he said.
Expect to hear artists like Sheryl Crow, Matchbox 20, Maroon 5 and Live on the reformatted KRXP, Janc said, along with the Rolling Stones and Aerosmith the station was already playing. Although there's some crossover with stations like adult contemporary KVUU (99.9 FM), Janc said no one in Colorado Springs has the same format.
"We're trying to do something new," he said. "You'll get the rock hits: It should be one familiar song after another."
KYZX typically trailed classic rock rival KKFM (98.1 FM) in the Arbitron ratings. The format switch may mean that the station will compete more with KVUU, KKPK (92.9 FM) and KDZA (107.9 FM) than KKFM.