Tuesday, April 17, 2007

NBC, tank. Tank, NBC.

I mentioned this last week, but now the official numbers are in: NBC just had its worst week in the modern history of broadcasting.

The quote from the AP story: "The network, which dominated television in the late 1990s and earlier this decade, averaged only 6.8 million viewers in prime time last week, according to Nielsen Media Research. That’s believed to be lowest weekly average that NBC has recorded during a TV season since the advent of Nielsen’s “people meters” 20 years ago, and likely ever."

Yee-ouch. In the tank doesn't even begin to cover that.



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