Monday, May 04, 2009

Chicago TV stations to pool resources, video

Here's an interesting item from the Chicago Tribune about a plan for that city's major TV stations to begin sending a single crew to major events and then share the coverage.

I'm sort of interested in how this will work (will the stations provide their own voice-overs or intros, what will happen to live reports?), but the bigger question is, what does it mean?

I've long said that the crisis facing newspapers was a harbinger for TV and radio stations, who will ultimately face the same profit-sapping flight of viewers and listeners to the Internet.

Maintaining four seperate newsgathering operations in a city the size of Colorado Springs is going to be a tough road to hoe in the near future. It's noteworthy, however, that this experiment is being tried not here in market 93, but it Chicago (what's that, like market 4 or something?).

What does it mean? Well, I expect we'll see.


At 3:05 PM, May 04, 2009, Anonymous Ethan said...

Here are the TV market rankings for 2008-2009:

Chicago's 3 (has been forever).

Colorado Springs/Pueblo's 91 (was 93 within the past few years, though).

You'll find examples of resource-sharing in markets of all sizes, though not here yet.

Very interesting and challenging situation to team up with "rivals" for mutual benefit.


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