All eyes on the Broncos
I was just talking with KKTV/Channel 11 GM Charlie Peterson about demand for advertising during the Broncos playoff games and she mentioned that Saturday's Broncos-New England game pulled a 68 share in Denver.
A 68! That's supermammothhuge. It means that of all the TV sets turned on during the game in the Denver metro area, 68 percent were tuned to the game.
Colorado Springs doesn't have overnight ratings, but you can bet the numbers here were similar. It's a good time to be in the Broncos business.