Tuesday, October 02, 2007

The Tube goes down the tubes

Has anyone else noticed this? I was flipping over to "House" tonight and saw this message on 21.2, KXRM's digital subchannel, which featured a national music channel similar to what MTV used to be:

"Dear friends of The Tube music network we regret to inform you of the fate that has befallen The Tube music network on October 1, 2007 The Tube will cease its national broadcast. Thank you for inviting The Tube music network into you (sic) lives.
Sincerely, The Tube music network staff"

Meanwhile, over on The Tube's Web site, we find this:

"Dear friend of THE TUBE Music Network, We regret to inform you of the fate that has befallen The Tube Music Network.
October 1, 2007 The Tube ceased its national broadcast.
Viewers, Artists, Music Companies, Investors, Business Partners, TV stations, Cable companies, Advertisers , Friends and our creative partners @Radical Media - your support of The Tube has always been highly valued and appreciated. The collective efforts of this team, fueled by the letters we received from viewers, sustained THE TUBE as it struggled through the financial limitations that ultimately contributed to its incapacitated state.
Thank you for inviting The Tube Music Network into your life.
The Tube Music Network staff"

Although I didn't spend a lot of time watching random music videos, it's fascinating to see its demise, isn't it?


At 10:35 AM, October 03, 2007, Blogger Eli the Mad (Beer) Man said...

Frankly... I've never heard of The Tube. So, not really. And based on the crickets I hear chirping - no one else noticed it's demise either. I stopped watching music videos about the time I graduated from high school. ;)

At 4:42 PM, October 05, 2007, Anonymous old school viewer said...

If you never took the time to tune in to the Tube you missed a real gem of a channel. I was absolutely thrilled to come across this perfect format. It was and is how a Music Channel should be operated. No idiot reality shows no rap crap the best of the new stuff and the old ones. The really nice part was they played video's that I hadn't ever seen before ever!, and that's saying a lot as I watched MTV and VH1 all the time in the formative years. I'm no kid but there is a lot of music by young artists that I truely enjoy. I would be happy to take out in trade the 15 or so Channels that are broadcast in Spanish that I can't understand for just the Tube alone. I would even be willing to pay for this channel if it would promise to stay the same. It just figures....

At 10:42 PM, October 16, 2007, Anonymous Anonymous said...

Agreed Old School, seems that anyone that was actually fortunate enough to cross paths with The Tube became a raving fan of their no-nonsense format of strictly music videos with minimal filler crap. Their playlist was as if it came straight from my own soul.

It's a shame that they didn't market the idea a little better and didn't at leats give the viewers a chance to help them save themselves as I am certain that MANY of them would have been willing to assist with the effort. One can only hope that such an awesome concept with effective execution will not simply fade away into the television programming boneyard. The Tube deserved better.


Post a Comment

<< Home