Press release:
SOUTHERN COLORADO’S NEWS LEADER TO PROVIDE
LOCAL NEWSCASTS AT 4, 7, AND 9 PM
Three years ago, KOAA-TV began providing Southern Colorado’s first 24-hour, local weather channel, Weather First Now. Currently available on Comcast channel 9 in Colorado Springs and Comcast digital channel 247 in Pueblo, Weather First Now will soon evolve to become “News First Now,” your 24-hour, local news and weather source. This evolution includes the launch of newscasts in three new time periods – 4, 7, and 9pm.
These newscasts will be produced and provided by News First 5/30, Southern Colorado’s News Leader. The same quality and depth that have consistently made News First the highest-rated, oft-awarded local news product can be seen on News First Now starting Monday, June 4, 2007.
“This news expansion is part of our continuing commitment to serve as our community’s news leader,” says Cindy Aubrey, News Director. “We strive to have the information people need and want at times and in places that it’s most helpful and convenient.”
“Launching these news products obviously represents an evolution for Weather First Now,” according to Dave Whitaker, General Manager. “The name change to News First Now represents the direction and opportunities of our cable channel. Our intention is to provide detailed, local weather and news ‘right now,’ 24 hours a day, 7 days a week.”
Weather First Now to become News First Now, your 24/7 source for local weather and local news
News First Now located on Comcast cable channel 9 in Colorado Springs and on Comcast digital cable channel 247 in Pueblo
Produced by KOAA-TV’s News First 5/30, Southern Colorado’s News Leader 9pm newscast produced live all seven days per week 4pm newscast produced live five days per week, Monday through Friday 7pm newscast is re-play of 6pm newscast from KOAA-TV 5/30, all seven days per week
Local news segments in the Weather First Now programming cycle doubled in length
Meteorologist Mike Madson, who has more than two decades of local experience, will provide weather coverage in the 4 and 9pm newscasts. Madson has been a member of the Weather First team since May 2006.
The news anchors for these shows will be announced in the near future. A half dozen additional jobs will be created with this news expansion.